Why You Should Consider Pinterest to Market Your Design Services
Why You Should Consider Pinterest to Market Your Design Services May 31, 2023 Interior designers want to get the most out of their social media and advertising efforts. Many designers turn to the standard fallbacks of Instagram and Facebook. But are those really the most effective platforms for advertising your business? You might be surprised […]
Why Interior Designers Should Be Building an Email List
Why Interior Designers Should Be Building an Email List January 26, 2022 When it comes to small business marketing, many solo interior designers feel overwhelmed by the sheer volume of tasks they have to manage. They must keep up with their website, blog, and social media accounts. In the hustle and bustle of the daily […]
Best Practices for Blog Post Creation to Drive Audience Engagement
Best Practices for Blog Post Creation to Drive Audience Engagement January 14, 2022 Why Blogging Matters for Your Business If you are focusing on growing an interior design business, you need a marketing strategy that is proven to work. Digital marketing through blog work on your website is proven to be more effective than online […]
Is Public Relations Dead? How to Use PR to Grow Your Interior Design Business
Is Public Relations Dead? How to Use PR to Grow Your Interior Design Business April 1, 2022 Are you looking for new and creative ways to market your growing interior design business? Many designers will turn toward paid advertising to get their name in front of prospective clients, but there may be another way. Public […]
Understanding How to Use YouTube to Increase Exposure
Understanding How to Use YouTube to Increase Exposure March 15, 2022 When it comes to social media, most people initially think of the major players like Facebook and Instagram. YouTube often takes a backseat to some of these more prestigious social media sites but ignoring it could be costing your design business real money. This […]
My Best 3 Referral Channels for Interior Designers
My Best 3 Referral Channels for Interior Designers March 9, 2022 Did you know that 78% of business-to-business marketers say that referral programs generate good or excellent leads? So, what are you waiting for if referrals are such a great option to grow your interior design business? Developing mutually beneficial relationships with other professionals […]
Tips to Getting the Most Out of Online Training
Tips to Getting the Most Out of Online Training March 8, 2022 When Behind the Design first transitioned to online classes, it seemed that everyone had an issue with the new way of doing things. Design is a collaborative field where we create together. Many interior designers felt they were missing out on an essential […]
How to Identify Other Professionals for Interior Design Referrals
How to Identify Other Professionals for Interior Design Referrals March 7, 2022 Referrals are by far the best way to grow your interior design business. Hands down, the best opportunity because prospects trust their friends, family, and professionals they do business with. But, how do you find referral opportunities? In this video, I am sharing […]
How to Conduct Keyword Research Like a Pro
How to Conduct Keyword Research Like a Pro March 4, 2022 Few interior designers have a background in marketing. Instead, most of their education has been focused on the design elements and how different items work together in excellent room scenes. This is why so many interior designers struggle with marketing efforts that could boost […]
Building a Brand Through Story – Here is Our Story
Building a Brand through Story – Here is our Story March 2, 2022 Everyone has a story. Some have an inspiring story, while others try to find their way. Businesses are no different. Most businesses were started with a mission and purpose in mind. Today, we are sharing our story of how and why I […]