The Consequences of Employee Exodus and How Improving Leadership Can Help
The Consequences of Employee Exodus and How Improving Leadership Can Help February 2, 2022 Splashed across every news media outlet over the past 8 months, we see people leaving their jobs at record numbers. Referred to as the Great Resignation of 2021, employees are leaving what would be considered stable jobs to pursue new opportunities. […]
7 Tips to Increase Employee Engagement and Loyalty
7 Tips to Increase Employee Engagement and Loyalty February 1, 2022 If you want to position your business for long-term growth, you must prioritize employee engagement and loyalty. Unfortunately, recent events have made this more challenging than ever. Workers are leaving jobs at alarming rates, and traditional employee engagement programs now seem inadequate. The interior […]
5 Most Common Mistakes Designers Make on Their Website
5 Most Common Mistakes Designers Make on Their Website January 28, 2022 Listen, no one’s perfect okay. Babe Ruth, arguably the most famous baseball player of all time struck out 1,330 times. And if you don’t know anything about baseball, let me just tell you that that’s a whole lot of times to strikeout. And […]
How Interior Designers Can Use Evergreen Marketing to Drive Leads Throughout 2022
How Interior Designers Can Use Evergreen Marketing to Drive Leads Throughout 2022 January 25, 2022 “Give them quality. That’s the best kind of advertising in the world.” – Milton Hershey Diving headfirst into researching the best and most modern marketing strategies for business can be incredibly overwhelming. There’re always new ones being added into the […]
How To Use SEO Strategies To Build Website Traffic
How To Use SEO Strategies To Build Website Traffic January 21, 2022 Interior design is much more of a mind game than people will ever realize. We’re all interior designers here, so I hope you can agree with me when I say that certain artistic methodologies “trick” our minds or at least reshape how we […]
How Interior Designers Can Help Clients Communicate Their Brand Story
How Interior Designers Can Help Clients Communicate their Brand Story January 19, 2022 They handed us white gowns to change into, leading us in without knowing what we were getting ourselves into. We followed two half-smiling ladies down a long, dark hallway with no windows and a strong draft coming from the other side. It […]
Content Marketing: A Beginner’s Guide for Interior Designers
Content Marketing: A Beginner’s Guide for Interior Designers January 18, 2022 Not quite sure what content marketing is? Don’t worry — you’re not alone. While interior designers can breathe life into even the blandest of rooms, most have no idea where to begin when it comes to content marketing. In this article, we’re going to […]
How Interior Designers Can Use Social Media to Amplify Their Voice
How Interior Designers Can Use Social Media To Amplify Their Voice January 12, 2022 Don’t leave your business out in the rain in a world where 80-90% of business is run through social media. Endorsing interior design on social media might be tricky, as you have to strategically maneuver hundreds of colors, words, tags, and […]
How to Create a Lead Magnet that Drives Customer Engagement
How To Create A Lead Magnet That Drives Customer Engagement January 11, 2022 Do you know the most powerful word in the entire English language? It’s going to surprise you, but it’s ‘free.’ Because of its extensive psychological appeal, it’s quickly become a marketers’ best friend. According to the Sixth Factor, the word ‘free’: Eliminates risks in […]
7 Immediate Things You Can Do Today to Market Your Interior Design Business in 2022
7 Immediate Things You Can Do Today To Market Your Interior Design Business In 2022 December 31, 2021 How to Market Your New Design Business There are a few things you don’t always learn in design school, and by “don’t always” I really mean never. Designers are never taught how to build a successful design […]