10 Business Referral Avenues to Help Grow an Interior Design Business

10 Business Referral Avenues to Help Grow an Interior Design Business September 27, 2021 Imagine sitting at your desk, wondering where the next job will magically appear when you receive a random call asking for an introductory design meeting. You are pleasantly surprised by the call, although you aren’t sure how the person got your […]

How to Clean Up Models from the SketchUp 3D Warehouse

How to Clean Up Models from the SketchUp 3D Warehouse September 27, 2021 One of the many great things about SketchUp is the 3D Warehouse. In the warehouse, you can find just about anything. Need a car for your model? It is in the warehouse. Need a dishwasher or stove? Yep, those are in there […]

What Interior Deisgners Needs to Know About Brand Marketing

What Interior Designers Need to Know about Brand Marketing September 24, 2021 Understanding Brand Marketing and How it Can Accelerate your Interior Design Business Have you ever told someone you were an interior designer, and then they respond with, “oh, you can help me decorate my living room.” Unfortunately, and completely irritatingly enough, some people […]

3 Tips to Increase Your Companys LinkedIn Followers

3 Tips to Increase your Company’s LinkedIn Followers September 22, 2021 I have to be honest; I love LinkedIn As the only professional-driven social site, I have great luck finding new clients and vendors that I would not find elsewhere.  With that said, I know many interior designers may not be using it to the […]

How Interior Designers Can Market to Millennials 

How Interior Designers Can Market to Millennials September 21, 2021 Venturing into the world of millennial marketing can be an exhausting task. Within just a few years, millennials have gone from selfie-obsessed to the largest generation in the workplace. Between the ages of twenty-five and forty, Millennials are the largest living generation, holding over $1 […]

The Biggest Secret to Employee Engagement is Consistent Feedback

The Biggest Secret to Employee Engagement is Consistent Feedback September 20, 2021 Do you dread giving reviews? Do you even have a system in place to review employees? I bet your employee dreads it just as much as you. Giving and receiving reviews can be incredibly stressful for an entire studio; however, it is even […]

How to Identify a Target Audience for Increased Profitability

How to Identify a Target Audience for Increased Profitability September 16, 2021 Identifying your target audience isn’t always easy Yet, most marketing podcasts and courses tell you to start with identify your target audience. Most go on to say that you need to know your audience thoroughly. These marketing sources are completely correct; however, what […]

What Does Mentorship Look Like for You?

What Does Mentorship Look Like for You? September 16, 2021 In the past, I have written several articles about mentorship and professional development for emerging designers. I believe in any industry, more experienced professionals have the responsibility to help younger generations for several reasons. My reasoning is that by working together, helping others, we are […]

The Power of a Personal Note: How a Handwritten Note can Increase Business

The Power of a Personal Note: How a Handwritten Note can Increase Business September 15, 2021 Have you ever walked away from a great conversation with a potential client yet never heard from them again? You go through the whole conversation over and over in your head, but not sure what happened. There is a […]

How to Motivate Employees to Generate Leads for Your Interior Design Business

How to Motivate Employees to Generate Leads for Your Interior Design Business September 14, 2021 One of the biggest challenges for any small business is generating enough business leads. The design world is very competitive, and many firms struggle with balancing current customers and generating new business. You are not alone if you have this […]